Design
A reputation and growth-focused transformation for Lumen.
Corporate identity and brand refresh for Lumen.
Lumen
Project Overview
Corporate identity and brand refresh for Lumen.
Challenge
The brand wanted to strengthen its visibility and reputation in a rapidly shifting market.
Our Approach
We built a holistic strategy that brought reputation, digital experience and performance together within a single ecosystem.
Measurable Results
+%132
Organic conversion growth
+%98
Media visibility growth
+%67
Website revenue growth
%42
Repeat purchase rate
+18 puan
Brand perception index
3.1x
ROAS improvement